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    How Souls Of Mischief’s ‘’93 ’til Infinity’ inspired a new future for hip-hop

    In February 1992 a bunch of industry bigwigs showed up in San Francisco. They were there for the Gavin Seminar, a showcase of West Coast musical talent where big money deals were made. Journalists, PRs, radio programmers, DJs and A&Rs from just about every record label in the business — Columbia, RCA, Death Row, Loud, Jive — were there. Passes cost $500.

    Anyone who was anyone was staying at the Westin St. Francis hotel, where a constant stream of label execs would flood through the lobby. Until they couldn’t: with the convention in full swing, access to the hotel elevators was blocked by a group of kids. There must have been a dozen of them, seemingly all teenagers, and they were rapping and beatboxing so anyone trying…

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